Sharing my thoughts on what makes Encontro’s client experience stellar and hope that it will spark ideas as you work on your client processes.

There are a lot of tasks and responsibilities on our plates as business owners. As a result, automation plays a key role in taking the load off, especially as we strive to deliver an amazing client experience. However, automating your client experience must be approached with thought and intention; otherwise, mistakes are bound to happen. And those mistakes are costly! I see them regularly when performing client experience audits for my clients and I want to make sure you can avoid them too. Here are 3 mistakes you could be making when automating your client experience and what you can do to avoid them.